Remember that a wish is different than a goal. A wish comes flying through like a butterfly - it floats about, occasionally landing here or there, but it's notoriously hard to pin down. A goal lands like an Army Ranger - it hits the ground and sets about doing what it's supposed to do. When the Word is preached we all - me included - have a multitude of impressions and wishes that touch us. But the Spirit wants not merely to impress us but to change us - to begin transforming our habits.
James reminds us:
But be doers of the word, and not hearers only, deceiving yourselves. For if anyone is a hearer of the word and not a doer, he is like a man observing his natural face in a mirror; for he observes himself, goes away, and immediately forgets what kind of man he was. But he who looks into the perfect law of liberty and continues in it, and is not a forgetful hearer but a doer of the work, this one will be blessed in what he does. (1:22-25)